Profitable Growth Newsletter
|Dear Clients, Owners, Colleagues and Friends:
If you write off 2009, how can 2010 get any
The fourth quarter of this toughest of years
has started. But the economy is clearly improving. I'm seeing
most businesses optimistically expecting a better 2010. But
why wait? Fall is still make or break time for yearly results.
If your business is down 33%, could you use the next 3 months
to improve it to 25% down? Or could a sprint through the
holidays let you approach last year's sales levels?
Remember, now is the time to increase your momentum
and roll into a strong 2010. Next year is sure to be your path
out of recession and into recovery. Why wait? Get started now.
Your Q4 momentum will be a lot easier to maintain in 2010 than
to have to start it in the dead of winter.
To your profitable growth,
Birol Growth Consulting, Helping Owners Create Profitable
On Profitable Growth
Check out my first
video in a series on how you can create profitable
|Four Signs Your Gross
Margins Are To Blame|
If a customer
is not profitable, then selling more just like them may
Quite often, decisions to sell to a given group of
customers or prospects are made by analyzing the "S" of
SG&A (Sales, General and Administrative) on a
company's P&L statement. Rarely are the direct costs
of creating a product or service broken down by customer
Instead, a go/no go decision is often determined
solely on the project's cost of sales. Unfortunately,
this implies that the direct cost of creating every
customer's purchase is equal and fixed.
|Profitable Growth By
Is it possible for your business
profitable growth without borrowing money?
Most business owners and financial experts say no,
but after this Great Recession and tight credit sure to
continue, the less your business needs to borrow, the
better. So let's look at the following four questions:
A. Why must your business borrow money to grow
Adopt Orphan Products
Or Services For Profitable
Simon sings, "One man's ceiling is another man's floor."
One casualty of all the corporate downsizings,
bankruptcies and restructurings are customers. Many are
now being neglected by their vendors. Suppliers have cut
staff, dropped service levels and assigned junior people
to key accounts.
With so many companies focusing on fewer products,
services and customers, why not make a home for another
company's cast-offs? What a great source of profitable
growth for your company!
Business Growth Course & Profitable
Growth Series 2010
Join us to learn how to propel your business to the
next level in any economy and raise your business from
maintaining survival to attaining profitable growth.
Bring the one challenge that is standing between you and your
business growth and receive complimentary access to Andy
Birol's eBook "Accelerating Your Growth: Insights and Examples
for Exploiting Your Business Opportunities." ($20 value)
Date: Friday, November 20
Time: 10:30 am - 12 pm
Place: COSE Offices, The Highbee Building
To Register: 216.592.2222
Date - November 20, 10:30 am,|